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Watch the On-Demand Replay

The Evolution of Retail: Going Phygital

Phygital blends offline and online to deliver an enhanced CX. And leaders from Vonage, Confer With, and Snug discuss how the phygital world—supported by AI and digital channels like social, voice, and video—can help companies better understand customer wants. This helps deliver an efficient omnichannel experience based on the:

  • Immediacy (digital) to be available regardless of channel 
  • Immersion (digital) to launch customer journeys of immersion and discovery 
  • Interaction (physical) to humanize technology through digital dialogue between customer and brand
Presented by:
  • Steven Giuffre | Senior Product Marketing Manager, APIs | Vonage
  • Serge Milbank | Chief Executive Officer | Confer With
  • Rob Bridgman | Founder and CEO | Snug

Watch now

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