Vonage positioned in the Major Players category by IDC

Other strengths include VBC’s ability to seamlessly integrate with collaboration tools and applications, as well as investments in high growth areas such as APIs, AI, mobility and omnichannel capabilities). The SMB MarketScape calls out Vonage’s partnership with Zapier that makes it easy for nontechnical employees to incorporate unified communications services into drag-and-drop built apps, appealing to SMBs that may have limited or no onsite IT or technical expertise.

Inclusion in both reports emphasizes VBC’s ability to meet the needs of businesses of all sizes.

Key features of VBC included in the reports are recent enhancements to the platform:

• Vonage Meetings - video conferencing and collaboration solutions that offers an omni-channel experience (voice, SMS, team messaging, social, fax, and video — all from a single interface) 

• Vonage App Center- self-service tool to easily add high-value CRM and business applications within the VBC platform for both desktop and mobile

• Global expansion- international capabilities into countries across EMEA, APAC, and LATAM 

• Vonage Smart Numbers - ability to integrate programmable capabilities into any VBC number

• Ease of use - a single pane of glass view in the VBC desktop and mobile app, bringing together data from the entire solution portfolio